# DemoPage docs: read your demo results

> Your portal shows the last 30 days of your demo: how many people saw the button, opened the demo, started a live demo, and watched to the end. It also shows what they asked most, and your latest leads with what they said. Each visitor is counted once a day.

Your portal is at https://app.demopage.io/portal.

## The numbers

Results is at the bottom of your portal once you're live. Each number counts people, once a day, over the last 30 days.

- Saw the button: your embed's button showed on your site.
- Opened the demo: from the button or the link.
- Started the form and Sent the form: the three questions before a demo.
- Started a live demo: the rest of those who sent the form watched the recording.
- Watched to the end: every stop of the live demo was shown.
- Asked for follow-up: pricing or a call, after the demo.
- Clicked to book: your booking link, plus clicks on your call to action.

![The Results numbers for a made-up company: saw the button, opened the demo, started and sent the form, started a live demo, watched to the end, asked for follow-up, clicked to book.](https://storage.googleapis.com/demopage-media/docs/results-funnel.3c2bd740c30e.webp)

## What prospects asked most

Questions worded alike are grouped, most asked first, with the answer the demo gave. A question with no answer means your pages don't cover it yet: add it to a page, or tell us.

![What prospects asked most: grouped questions with counts, such as Does it sync with Salesforce both ways, asked 6 times, with the answer given.](https://storage.googleapis.com/demopage-media/docs/results-questions.80c3df5690ea.webp)

## Where it was opened, and pages kept out

- Where the demo was opened lists the sites that show your button, and how many opens each had.
- Pages kept out of demos lists pages the nightly check found not loading as expected. Fix the page, then check it again.

## Latest leads

Each lead shows their work email, what they asked for, and when. Open the card under a lead to see what they said, sorted into your qualification framework; its name, such as SPICED, is on the card. Anything they didn't mention says Not known yet. Nothing is guessed.

![Latest leads with made-up emails, each with what they asked for and a qualification card. The first card is open, showing Situation, Pain, Impact, Critical event, and Decision.](https://storage.googleapis.com/demopage-media/docs/results-leads.cfa4227b9b83.webp)

## Recaps and the Monday email

- When a live demo ends, your team gets an alert with what they saw and asked, and a link to the recap.
- Each Monday, your alert inboxes and Slack channel get the week: the questions asked most, the ones your pages didn't answer, the tools buyers use, and where demos ended early. Quiet weeks are skipped.

## More guides

- [Set up DemoPage](https://demopage.io/docs.md): From sign-up to a live demo on your site: pages, embed, leads, and signed-in screens.
- [Add the demo button to your site](https://demopage.io/docs/add-to-your-site.md): Paste one script tag on any site builder, or use your own button.
- [Choose pages, and who gets a live demo](https://demopage.io/docs/pages-and-access.md): Keep the pages the demo may show, and decide whose live demo waits for you.
- [Show your product, signed in](https://demopage.io/docs/demo-login.md): Give the guide a sandbox login so it can learn the product, then pick the pages a customer may see.
- [Get lead alerts in Slack](https://demopage.io/docs/slack-alerts.md): Post who watched your demo, what they asked, and a recap link into a Slack channel.
- [Connect your CRM](https://demopage.io/docs/crm.md): Record a demo for each new lead from HubSpot or Zapier.
- [Build your demo from your code](https://demopage.io/docs/ai-tools.md): Connect Cursor, Claude Code, Codex, or ChatGPT to map your screens from code.