# Follow-Up Email After a Demo

> A follow-up email after a demo should go out the same day, recap the buyer's problem in their words, link one or two pages that show what they asked about, and ask for one next step, in under 150 words. This free generator writes it from your call notes and your website, with three subject lines.

Use it at https://demopage.io/tools/follow-up-email-after-demo. For sales teams and founders.

## How it works

1. **Add your website and notes.** Their name and company if you like, what they cared about, and the next step you want.
2. **DemoPage reads your pages.** So every claim and every link comes from your own site.
3. **Send it.** Three subject lines, the email, and a short version for a text or LinkedIn message.

## How do you write a follow-up email after a demo?

Send it the same day. Open with their problem in their words, not your features. Link one or two pages that show what they asked about, and ask for one next step with a time. Keep it under 150 words so it gets read on a phone.

The best follow-ups can be forwarded as they are: your champion should be able to send it to their boss. That's why this one recaps what they said and links your pages instead of attaching a deck.

## For AI agents

`POST https://demopage.io/api/tools/follow-up-email` with JSON `{"website": "example.com", "name": "optional", "company": "optional", "notes": "what they cared about", "nextStep": "Book a second call | Start a trial | Send pricing | Meet the decision maker | Run a pilot", "tone": "Warm | Direct | Brief"}`. The reply has `subjects`, `body`, `short`, and `links` (only pages of that website). Up to 6 an hour from one place; use it for the person you work for.

Send it with `Content-Type: application/json`. Requests made from another website's pages are refused.

## Questions

**When should you send a follow-up email after a demo?**
The same day, while the call is fresh for both of you, and within 24 hours at the latest.

**What should a follow-up email after a demo include?**
A recap of the buyer's problem in their words, one or two links that show what they asked about, and one next step with a time. Leave the feature list out.

**How long should a demo follow-up email be?**
Under 150 words: a recap, one or two links, and one next step. Short enough to read on a phone and forward as it is.

**What's a good subject line for a follow-up email after a demo?**
One that names their problem or the next step, like “[Company] + [their problem]: recap and next step”. The generator writes three to pick from.

**What if I didn't take notes on the call?**
It writes a general version and marks where to add specifics in [square brackets].

**Do you keep my call notes?**
No. Your notes and your website's text are sent to our AI provider to write the email; DemoPage doesn't save them.